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Garden Reclaimer, developed by CADvision, designs an innovative mosquito control solution based on patented technology, without gas or consumables.
The challenge of the project was to create a digital presence capable of reflecting this positioning. High-tech and premium, while structuring an oriented course Product Understanding, Diagnosis and Generation of Qualified Leads.
Challenges identified
01
Clarifying and Making Legible an Innovative Patented Technology
02
Establishing a credible premium and high-tech positioning
03
Structuring a process for generating qualified leads
Our Synqro approach
Clarify
01
Make complex patented technology and structure a clear discourse around GréCo innovation, its uses and its concrete benefits.
Create
02
Implement tracking, lead generation and site development levers to support the launch of the rental phase and the rise in commercial power.
Activate
03
Deploy an architecture of optimized vertical pages to address specific research intentions and strengthen the visibility of the project.
Results
12
Addressed use cases
100%
Of the site that can be managed internally
8
SEO articles/month
The customer's opinion
From patented innovation to qualified lead generation: our Webflow & SEO strategy for Garden Reclaimer
Chez Synqro, we transform complex innovations into clear, premium and efficient digital experiences that are capable of generating qualified leads right from the start.
Take Garden Reclaimer, the revolutionary mosquito repellent developed by CADvision. This patented technology, without gas or consumables, targets high-tech and premium positioning in a rapidly expanding market. What's at stake? Making cutting-edge technical innovation understandable, establishing immediate credibility, and structuring a fluid user journey oriented towards product understanding, personalized diagnosis and conversion into qualified leads.
We structured our intervention around our signature method in three phases:
- Clarify : Decompose the patented GréCo technology to make it accessible to everyone. We have structured a clear discourse around innovation, its concrete uses and its real benefits, by eliminating jargon to speak directly to the needs of customers (individuals, professionals, communities).
- Create : Design of a Webflow site that can be 100% managed internally, with a high-tech premium design, advanced tracking and optimized lead generation levers. We have implemented a scalable architecture ready for the rental phase and the rise in commercial power.
- Activate : Deployment of a targeted SEO strategy with 12 distinct use cases addressed, a production of 8 SEO articles per month, and vertical pages to accurately capture search intentions (e.g. outdoor mosquito repellent solutions, without chemicals, etc.).
Concrete results : A fully autonomous site for the Garden Reclaimer team, reinforced organic visibility on qualifying queries, and a structured lead-gen journey that accompanies commercial launch effectively.
This project is a perfect example of our expertise: Webflow development, UX/UI design, digital strategy and Organic SEO for innovative startups that want to scale quickly and well. No blah blah, just a digital presence that reflects your high-tech ambition while converting.
The team on this project
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Dantin Durand
Développeur Full-stack
James Brunetto
Co-fondateur & CEO
Nathan Lhomme
Co-fondateur & COO
Maxence Vroilant
Chef de projet
Guillaume Schlupp
Consultant SEO