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One SEO support is an advisory mission to improve your site's ranking on Google for crucial searches without paying for ads. This process, known as natural referencing, is based on the idea that your site is prioritized in search results because it responds effectively to Internet users' queries.
The term SEO (Search Engine Optimization) or search engine optimization refers to efforts to adjust your site in order to make it more attractive to search engines, focusing primarily on Google, the most used search engine.
Our agency specialized in site creation Synqro, is specialized inSEO support. We are committed to offering tailored solutions to help our customers achieve their online goals. With our in-depth expertise in natural referencing, we offer a strategic and personalized approach to improve the visibility of your site on search engines.
1. What is SEO support?
One SEO support consists in setting up a natural referencing strategy in order to optimize the visibility of a website on search engines, in particular google. Unlike paid advertising campaigns like Google Ads, natural referencing is based on technical and editorial optimizations aimed at improve the relevance of the site in the eyes of search algorithms.
The SEO (Search Engine Optimization), or search engine optimization, thus aims to position a site on strategic requests that generate qualified traffic and contribute directly to the growth of the company.
One SEO agency, like Synqro, accompanies you in this process by deploying specific actions to boost your visibility, strengthen your reputation and convert your visitors into customers.
THESEO support represents an in-depth partnership between your company and a specialized agency, aimed at optimizing your website for search engines. This includes a detailed audit to identify possible improvements, technical adjustments to improve the structure, speed, and mobile compatibility of your site. At the same time, a content and keyword strategy is put in place to effectively target user searches. The objective is to increase your online visibility, attract better traffic, and turn these visitors into customers, thus promoting the growth of your business.
The main objective of a SEO support is to transform your website into a powerful digital marketing tool, designed not only to increase your online visibility through high rankings on specific searches, but also to attract new potential customers. Thanks to an optimized presence on search engines, your site becomes more than just a digital storefront, it becomes an effective channel for presenting your services to an audience that might not otherwise have discovered you, thus opening the door to new business opportunities.
Example: You are a video agency. If you appear first on the request “Paris video agency”, you will obviously receive a greater number of calls from people interested in your services.
2. Why be supported by an SEO agency?
SEO support for two major objectives :
1. Generate new customers
A well-referenced website becomes a A real driver of growth. By appearing at the top of Google results on relevant queries, you Attract prospects naturally looking for your products or services.
Concrete example :
✅ You are employment lawyer. By being first on the request “wrongful dismissal lawyer Paris”, you receive qualified requests without the need to spend on advertising.
2. Strengthen your brand image
A site positioned on strategic themes inspires trust and credibility. It becomes a An essential reference in its sector and improves the image perceived by customers, partners and future talents.
Concrete example :
✅ A company specialized in responsible finance Which ranks first on “sustainable investment” reinforces its positioning and attractiveness among investors and young talents.
3. Optimizing every aspect of your website
Technical part
Technical optimization is crucial because it directly affects the indexability and comprehensibility of the site by search engines. This step may include improving page load speed, ensuring an optimal mobile experience (mobile-friendliness), fixing indexing issues, and structuring data. These actions aim to facilitate the navigation of search engine robots on the site, but also to improve the user experience.
Semantic part
This phase focuses on the content of the site. The objective is to optimize this content so that it better meets the search intentions of users and the criteria of search engines. This can involve writing new content, enriching existing content with strategic keywords, and optimizing meta-data. Relevant and quality content promotes better rankings in search results.
Authority party
The strengthening of the authority of the site is mainly carried out through an effective netlinking strategy, i.e. the creation of incoming links (Backlinks) of quality. Search engines perceive these links as signs of recognition and credibility, which can significantly improve the site's positioning in search results.
User experience (UX) part
The improvement of UX aims to make navigation on the site as pleasant and intuitive as possible for visitors. This includes simplifying the user journey, reducing the bounce rate, and increasing the time spent on the site. A good user experience is favorable not only for natural referencing but also for the conversion of visitors into customers.
4. What is the duration of SEO support?
SEO is a background work that requires a long term commitment to generate sustainable results.
- Month 1: Audit and strategy definition
- Months 2-6: Technical optimization, SEO writing, netlinking
- Months 7+: Follow-up, continuous improvement, strategic adjustments
📌 SEO support for 7 to 13 months is recommended for observing concrete results in terms of traffic and conversions.
Need immediate results? Complement your SEO strategy with Google Ads campaigns for a quick effect, but keep in mind that SEO offers a Longer lasting ROI.
5. How much does SEO support cost?
The cost of SEO support depends on several factors :
Essential pack (optimization & follow-up) → from 800€ HT/month
Full support (technical, content, backlinks) → from €1,500 excl. tax/month
Advanced SEO strategy (content creation, UX, CRO) → from €2,500 excl. tax/month
🔹 Why invest in SEO?
- KING tougher and more sustainable than an advertising campaign
- Visibility longterm and acquisition continuous organic
- Strengthened brand image and increased credibility
6. Why choose Synqro Agency for your SEO support?
Full expertise and a tailor-made approach
Our SEO consultants accompany you with a custom strategy, adapted to your sector of activity and your goals.
Creating high quality content
We write SEO optimized articles, relevant and engaging, adapted to your audience and to Google's expectations.
Transparent monitoring and reporting
We are setting up a detailed monitoring of SEO performance with regular reports and recommendations for continuous optimization.
Ready to boost your visibility on Google?
Contact us For a free SEO audit and find out how we can help you reach your goals.
7. How does SEO support work?
Effective SEO support follows a structured process to guarantee results perennials :
1. SEO Audit and Strategy (Month 1)
➡ Full site assessment : technical performance, structure, existing contents and reputation.
➡ Definition of strategic keywords according to business and market objectives.
➡ Competitive analysis to identify opportunities and define a clear SEO roadmap.
2. Site Optimization (Months 2 to 6 and more)
SEO optimization is based on four major axes :
A. Technical improvement
✔️ Optimizing load time and mobile performance
✔️ Correcting SEO errors (tags, indexing, duplicate content)
✔️ Structuring URLs and internal linking
B. SEO Optimized Content
✔️ Writing optimized strategic articles and pages
✔️ Semantic study and integration of keywords
✔️ Addition of quality content to improve the user experience
C. Netlinking and authority
✔️ Strategy for the acquisition of quality backlinks
✔️ Collaboration with media and influencers to strengthen the authority of the site
✔️ Press relations and strategic partnerships
D. User Experience (UX)
✔️ Optimization of the design and ergonomics of the site
✔️ Improvement of conversion rates (Call to Action, user journey)
✔️ Reduced bounce rate and increased browsing time
Understand the length of time needed for a SEO support is essential for setting realistic expectations and allocating resources appropriately. While it's common to have an initial commitment of 6 to 12 months, the key to a successful SEO strategy is continuity.
The best results often come from sustained efforts beyond the first year, constantly adapting the strategy to changes in search engine algorithms, market developments, and site performance.
Thus, considering SEO as a long-term investment is crucial to ensure lasting visibility in organic search results.
8. What is SEO?
The SEO, which means “Search Engine Optimization” or in French “Search Engine Optimization”, is a set of techniques and strategies aimed at improving the positioning of a website in the search engine results pages (SERP). The objective of SEO is to increase the visibility of a site by attracting organic traffic, that is to say without using paid advertising.
Search engines such as Google, Bing, or Yahoo use complex algorithms to determine the order in which websites are displayed when a user searches. These algorithms take into account hundreds of factors to assess the relevance and quality of a website in relation to a given query.
SEO practices are generally divided into three main categories:
On-page SEO : This is the optimization of the internal elements of the website. This includes the quality and organization of content, the appropriate use of keywords, the appropriate use of keywords, the formatting of titles (H1, H2, etc.), the optimization of metadata (such as title tags and meta descriptions), and the use of ALT attributes for images. It's also about making sure the site has a logical URL structure and is easy to navigate.
Off-Page SEO : This category concerns activities carried out outside the website to improve its ranking in search engines. Backlinks, i.e. incoming links from other websites, are a crucial factor in this dimension of SEO. Search engines interpret these links as signals of trust or reputation, which can positively influence a site's ranking.
Technical SEO : This refers to the optimization of the technical infrastructure of the site, such as page loading speed, mobile optimization, information architecture, security (use of HTTPS), and the creation of sitemaps to facilitate indexing by search engines.
Good SEO not only helps attract more visitors, but also targets users who are interested in what the site has to offer, which can improve conversion rates. In today's competitive digital environment, SEO is crucial for any business or individual looking to gain visibility and stand out online.
9. Why be supported by an SEO agency?
Using an SEO agency is beneficial on several fronts.
First, it provides access to the combined expertise and experience of seasoned professionals who are able to navigate the constant updates of search engine algorithms and apply the best practices in the field. 🛠️
Second, such collaboration ensures a strategic and coherent approach, which is essential for the long-term success of an online presence. By outsourcing SEO, companies can finally focus fully on their core business, supported by the knowledge that their SEO strategy is not only implemented optimally but also constantly adjusted to keep up with market developments.
Clearly, partnering with an SEO agency allows you to benefit from a strategic vision while optimizing internal resources, a balance that is essential for growth and sustainability.
10. Who can benefit from SEO support?
One SEO support is aimed at any company or individual who wants optimize your online presence and reach strategic goals via search engines, mainly Google.
It is particularly recommended during launching an SEO project, especially for businesses looking to increase their visibility and to generate more qualified traffic.
The expertise of an SEO agency is also valuable in the following situations:
- Launch of a new website : Optimization by design for fast and efficient indexing.
- Site redesign : Upstream and downstream support to avoid traffic losses and ensure a smooth transition.
- Changes in the Google algorithm : Analysis and correction of impacts to restore or improve the positioning of the site.
- Takeover of a site by a new owner : Implementation of an SEO strategy adapted to the new directions of the company.
- Stagnation or decrease in traffic : Analysis of current performances and implementation of corrective actions to relaunch organic growth.
One SEO audit and personalized support thus make it possible toidentify areas for improvement, to optimize the content and structure of the site, and to ensure a sustainable and effective SEO strategy.
11. Who provides SEO support?
THESEO support is provided by a specialist in natural referencing, called SEO consultant. This professional plays a key role in improving the online visibility businesses by implementing strategies aimed at optimize the ranking of websites on search engines, mainly Google.
It can work as freelance, in specialized SEO agency, within a web marketing company, or even in a communication agency which offers referencing among its services.
The main role of an SEO consultant is toattract qualified traffic to the site of its customers in order to optimize their commercial performance. To do this, he intervenes on several technical and strategic aspects of the site, in particular:
- Identifying relevant keywords for the company's business sector
- Technical optimization to improve the performance and accessibility of the site
- Content enrichment to meet the expectations of users and search engines
- Netlinking, which consists in acquiring external links to strengthen the authority of the site
- Competitive analysis to understand the strengths and weaknesses of the market
- Monitoring the results and the adjustment of strategies to maintain and improve positioning
Depending on the project and the needs of the company, SEO support can be punctual (for an audit or a site redesign) or over the long term (with regular monitoring and continuous optimization).
12. What are the missions of an SEO consultant?
The missions of an SEO consultant cover a wide range of actions aimed at improve the visibility of a website. Here are the main tasks it carries out:
1. SEO Audit: Analysis of the current state of the site
Before implementing an SEO strategy, the consultant carries out a full audit of the website to assess its performance and identify areas for improvement. This audit is divided into three main parts:
- Technical audit : checking for crawl errors, site structure, loading speed, mobile optimization and page indexing.
- Content audit : analysis of the quality and relevance of the pages, the structure of the articles, the presence of keywords and the added value for users.
- Netlinking audit : evaluation of the backlink profile (incoming links), identification of toxic links and analysis of domain authority.
The objective is to draw up a Precise state of affairs of the site to establish a personalized action plan.
2. Research and selection of strategic keywords
The choice of keywords is a crucial step in SEO. A good consultant should be able to identify the most common terms and expressions wanted by Internet users in connection with the customer's business.
To do this, it analyzes:
- The search volume Key words
- The level of competition
- Research intent users (informational, transactional, navigational)
- Market trends and emerging queries
Thanks to this analysis, he establishes a targeted content strategy allowing to attract qualified traffic likely to convert into customers.
3. On-page optimization: Improvement of the internal elements of the site
THEon-page optimization consists in improving every element of the site to make it more understandable for search engines and more attractive for visitors.
This includes:
✔️ Optimizing title tags and meta-descriptions to encourage clicking in the search results
✔️ Structuring content with Hn tags (H1, H2, H3...) for better readability
✔️ Improvement of internal networking to reinforce the coherence of the site
✔️ Adding rich content and relevant to capture the attention of users
These actions make it possible to improve user experience While promoting indexing by Google.
4. Technical optimization: Improving the performance of the site
A well-referenced site must be fast, secure and accessible on all devices. Technical optimization includes:
- Improving loading time (image compression, CSS and JavaScript code reduction)
- Mobile optimization with a responsive design adapted to smartphones and tablets
- Securing the site (transition to HTTPS, protection against spam and attacks)
- Correction of indexing errors to ensure that all important pages are taken into account by Google
These technical optimizations have a direct impact on the ranking of the site.
5. Content strategy: SEO optimized content creation
A well-positioned site is above all a site that meets the expectations of Internet users. The SEO consultant is therefore working on a editorial strategy effective by offering:
✔️ Of optimized blog posts for SEO
✔️ Of clear and structured service pages
✔️ Of interactive content (infographics, videos)
Quality content not only enhances the standings on Google, but also visitor engagement.
6. Netlinking strategy: Acquiring quality backlinks
The Netlinking, or strategy of inbound links, aims to increase The authority of a site by getting links from recognized and relevant websites.
To do this, the SEO consultant sets up:
- Partnerships with other sites and blogs
- A strategy for publishing guest articles
- Digital press relations campaigns
A good backlink profile reinforces the credibility of the site in the eyes of Google and improves its positioning.
7. Competitive analysis and SEO monitoring
An SEO consultant should closely monitor the actions of competitors to identify best practices and identify new opportunities.
It analyzes:
✔️ The keywords targeted by the competition
✔️ The content strategies used
✔️ The sources of backlinks obtained
This SEO monitoring allows you to adjust the strategy continuously and stay competitive over the long term.
8. Performance monitoring and adjustments
SEO is a constant optimization work. The consultant follows the KPIs (key performance indicators) to measure the effectiveness of the actions put in place:
📊 Evolution of keyword rankings
📊 Organic traffic generated
📊 Conversion rate and visitor engagement
Based on the results, he adjusts the technical, editorial and strategic optimizations to maximize SEO efficiency.
13. How much does SEO support cost in 2025?
The Price of SEO support is very variable and depends on a set of parameters that influence the complexity and intensity of the work required.
Factors influencing the cost of SEO support
1 ️ ※ The scope of the project
The volume of work necessary for optimizing a site plays a key role in pricing.
🔹 Small showcase site (less than 10 pages) → 800€ to 2,000€/month
🔹 Corporate site (10 to 50 pages) → €2,000 to €5,000/month
🔹 E-commerce site (several hundreds or thousands of pages) → €5,000 to €15,000/month
One big e-commerce site requiring the optimization of thousands of product sheets will require much more work than a Showcase site a few pages.
2 ️ — The reputation and experience of the SEO agency
Les reputable SEO agencies, with proven results and a solid partner network, charge more for their services.
🔹 One premium SEO agency with solid references can ask for a monthly budget between €3,000 and €10,000.
🔹 One experienced freelance SEO consultant will offer services between €1,000 and €5,000 per month as required.
An experienced agency guarantees a structured approach, with strategies based on latest Google algorithm updates.
3 ️ 803 Services included in SEO support
Some agencies offer complete formulas, while others focus on specific aspects.
🔹 Full SEO audit
🔹 Optimized content strategy
🔹 Technical optimization (speed, indexing, UX, mobile-first, etc.)
🔹 Netlinking strategy and acquisition of quality backlinks
🔹 Reporting and performance monitoring with accurate KPIs
✅ Average price for comprehensive SEO support : between €2,500 and €8,000 per month depending on the size of the project.
The Price of SEO support in 2025 Depends on the scope of the project, the agency chosen and the services included.
📌 Small showcase sites : 800€ to 2,000€/month
📌 Corporate sites : €2,000 to €5,000/month
📌 E-commerce sites : €5,000 to €15,000/month
A good return on investment (ROI) is possible with a well-structured support, which optimizes Natural traffic, reinforces the reputation of your brand and improves The conversions.
14. Return on Investment (ROI) of SEO
Why is SEO a profitable investment?
SEO offers a KING much superior to other acquisition channels. Unlike paid advertising (Google Ads, Facebook Ads), SEO continues to generate traffic without additional expenses once the site is well positioned.
The concrete benefits of SEO:
✔️ Qualified and sustainable traffic : Unlike paid campaigns, SEO generates a constant flow of visitors without direct advertising costs.
✔️ Increased credibility and reputation : A well-ranked site on Google inspires trust to Internet users.
✔️ Improved conversion rate : Good SEO attracts prospects interested in your services, thus increasing the number of leads and sales.
✔️ Independence from advertising platforms : Unlike Ads, where costs are constantly increasing, a SEO-optimized site maintains its positions in the long term.
How long does it take to see results?
SEO is a long term strategy. On average, you have to between 3 and 6 months to observe first results and 6 to 12 months to achieve solid positions on Google.
15. How do you choose the best SEO agency?
Choosing an SEO agency should not not based solely on price, but on expertise, methods and expected results.
Criteria for selecting an effective SEO agency
✅ Case studies and customer references : Check the results obtained on other similar projects.
✅ Clear and transparent SEO methodology : A good agency should explain its optimization process and its strategic approach.
✅ Update with Google algorithms : SEO is constantly evolving. A competent agency remains Up to date on SEO trends and new practices.
✅ Customized SEO strategy : The agency must adapt its accompanying to your sector of activity and to your target market.
✅ Regular communication and reporting : A good agency provides detailed reports on the evolution of SEO and accurate performance analyses.
Conclusion
THESEO support is a strategic investment for any business that aims to improve its online presence and visibility on Google without resorting to advertising. This coordinated effort requires a partnership with a specialized SEO agency, offering expertise and a personalized approach to optimize every aspect of your site.
Success in this business is reflected in a qualitative increase in traffic and the acquisition of new customers, based on a systematic methodology and the continuous adjustment of strategies to market developments. By choosing your partner agency wisely and by engaging in a long-term optimization process, you are positioning your business for sustained growth and a significant return on investment in the digital field.
Call on Synqro to benefit from quality SEO support!
We understand the importance of optimizing your online presence for maximum visibility on search engines. Whether you are looking to improve your website ranking, optimize your content, or refine your keyword strategy, we are here to help.
Take advantage of our SEO expertise to discuss your specific needs, your vision and define together the best strategies to achieve your goals. Don't let SEO challenges hold you back.
Contact us today and collaborate with passionate and dedicated experts to propel your site to the top of search results. Send us a message and let's start this journey to increased online visibility together!
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