The French expert in Industrial 3D Printers, CAD and 3D Scanners

‍Valuing CADvision's industrial expertise thanks to a clear and conversion-oriented Webflow platform

Chez Synqro, we help technology companies transform complex expertise into clear, credible and effective digital experiences.

For more than 20 years, CADvision has supported manufacturers in the adoption of advanced design and manufacturing technologies: computer-aided design (CAD), 3D printing and additive manufacturing. The company offers comprehensive solutions ranging from consulting to the integration of technologies for design offices, research centers and industrial players.

The challenge of the project was to create a site capable of reflecting this level of expertise while making the offer more readable for different visitor profiles. The new site had to both promote the solutions proposed, structure the various areas of expertise and facilitate contact with the CADvision teams.

We structured our intervention around our method in three phases.

Clarify: We have redesigned the information architecture in order to make CADvision's expertise more readable. The various solutions — design software, industrial 3D printing and additive manufacturing — have been structured to allow visitors to quickly understand the proposed technologies and their use cases.

Create: We have designed a modern and manageable Webflow site, designed to promote CADvision solutions and their concrete applications. The design highlights the company's technological innovation while offering a clear user journey, focused on understanding solutions and generating qualified contacts.

Activate: A page architecture based on expertise and sectors of activity has been put in place in order to strengthen the site's SEO visibility. This structure makes it possible to capture specific research intentions related to 3D design, industrial 3D printing, and advanced manufacturing solutions.

Result: CADvision now has a clear and scalable digital platform capable of promoting its expertise and supporting its commercial development. The site facilitates the understanding of the solutions proposed, improves the visibility of the company on search engines and reinforces the generation of qualified contact requests.